A family raise their glasses at Headwaters Restaurant & Pub
Headwaters Website & Marketing

600+ Table Reservations In Two Months

  • Headwaters needed to attract new customers and encourage repeat diners with a website that reflected its gastronomic and ambient offering.
  • We proposed a comprehensive solution that included website design and targeted pay-per-click (PPC) campaigns on social media and Google.
  • Result: Lower cost-per-acquisition (CPA) of $3.52 and 600+ table reservations in two months.
Request A Quote Launch the website
Collage of Headwaters web designs across devices

The Challenge

Headwaters, as a brand-new culinary destination, faced a set of challenges in establishing a strong online presence:

Infographic showcasing data and charts

No website booking system

Without a website reservation system, the restaurant couldn’t accommodate high demand or improve user experiences with easy and quick table reservations.

Promoting a brand-new restaurant

Headwaters Restaurant & Pub needed to effectively market its unique dining experience online by translating the in-person experience to a digital landscape.

Localized remarketing difficulties

A new digital strategy needed to specifically target local guests through location-based advertising and implement remarketing tactics to re-engage diners.

THE SOLUTION

We launched a sophisticated and streamlined website to effectively engage customers and highlight Headwaters’ dining experience.

Some of our deliverables included:

  • Simple & Clean Website Design

    We designed the website with a minimalist aesthetic, streamlining user navigation. We used high-quality imagery and targeted messaging for prospect diners.

  • Intuitive Booking System

    We simplified the reservation system to ensure that booking a table is as enjoyable as the dining experience itself. We focused on making the process quick and straightforward, minimizing the steps needed to secure a reservation.

  • Ambience Showcasing

    We created a virtual showcase on the website to capture the unique atmosphere of Headwaters, allowing potential patrons to get a sense of the ambiance before they set foot in the restaurant.

  • Strategic PPC Campaign Planning

    We devised PPC campaigns with a strategic approach, aiming to capture the attention of Headwaters’ target demographic. Our campaigns are crafted to resonate with those who appreciate fine dining and a superior atmosphere, ensuring that every click contributes to brand growth and recognition.

Tell Us About Your Project

The Results

After two months’ collaboration with Headwaters’ we generated more bookings for lower costs.

Table reservations hit

605

leading to a fully booked restaurant every day of the week.

Cost per acquisition (CPA) was

3.53 $

resulting in extraordinary return on investment.

Location searches counted

623

as we attracted a local audience looking to dine out.

Request a Quote For Your Project

Explore More Case Studies

Explore Our Case Studies & See How Digital Silk Grows Brands Online.
Featured

Increasing Total Leads By Over 70%

We created highly custom ads for each of ISP’s schools, targeting local families that convert.

read the case study

Securing 309% More Users Through Brand Strategy

We developed comprehensive branding and communication strategies to establish Analyst1 as an industry thought leader.

read the case study

Generating Leads With A Comparison Website

We built Find The Plan, boosting visibility through SEO practices and driving conversions with targeted, research-backed messaging that resonates with LIG Solutions’ key target audiences.

read the case study

Meeting A Tight Website Launch Timeline

We delivered a high-quality, effective website in a quick turnaround for Repario Data.

read the case study

Attracting 2,000+ Event Attendees With A Website Redesign

We strategically overhauled Retail Summits’ visual identity, website design and overall UX to match the innovation and experience of their eCommerce events on the digital stage.

read the case study

Developing A Secure Intranet

We set up a bespoke intranet, combining website functionality with Microsoft 365 synchronization, robust security features and an intuitive backend for streamlined management.

read the case study

Building Brand Loyalty With A Rewards Program

We built a user-friendly website for HP’s rewards program to boost brand loyalty, receiving members by 40,000 members in 6 months.

read the case study

Converting 43% B2B Leads Through Digital Campaigns

We delivered a new lead generation strategy for Xerox, increasing conversions with web design, PPC and email marketing solutions.

read the case study
VIEW ALL CASE STUDIES