Web Design Insights
Inspiring Chicago Web Design Examples
In cities like Chicago, with innovation and technical expertise at every turn, you’ll need an expertly crafted website design to stand out from the crowd and truly connect with your target audience.
Hiring a Chicago web design company that understands the local audience is the best way to make sure your brand stands out for all the right reasons.
But what should your Chicago website look like?
Take inspiration from our examples below.
In cities like Chicago, with innovation and technical expertise at every turn, you’ll need an expertly crafted website design to stand out from the crowd and truly connect with your target audience.
Hiring a Chicago web design company that understands the local audience is the best way to make sure your brand stands out for all the right reasons.
But what should your Chicago website look like? Take inspiration from our examples below.
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Discover Brands In Chicago
At Digital Silk we grow brands online, whatever the industry.
Our award-winning designers are experienced in providing unique digital experiences across all of Chicago’s key sectors.
As of 2024, these are:
- Finance
- Information Technology
- Manufacturing
- Transport
- Healthcare/Life Sciences
By combining tailor-made digital strategies with inspiration from successful Chicago brands, we can unearth your user pain points and target opportunities within your market for digital growth.
While not all are from the sectors mentioned above, let’s analyze three of the most recognizable companies headquartered in Chicago and gain inspiration from learning how they use web design to meet their goals:
1. McDonald’s
Currently headquartered in downtown Chicago, McDonald’s is better known for its Golden Arches and Drive-Thrus than its digital offerings.
Yet, a visit to the fast-food giant’s website shows their ability to push modern initiatives while staying true to their brand values.
A simple drop-down highlighting food and beverage menu items is the site’s main navigation feature, keeping in tune with McDonald’s focus on easy access to straightforward fast food.
However, the ‘Download App’ and ‘MyMcDonald’s Rewards’ options show that McDonald’s is moving with the times, giving users exclusive deals to boost audience connectivity and drive brand loyalty.
2. United Airlines
The online travel industry is expected to top $1 trillion by 2030.
Having moved with the times since its foundation in 1926, now Chicago-based United Airlines will no doubt remain a major player in the 2030s and beyond.
How are we so certain?
Because United Airlines invests in continually developing their digital experiences and functionalities.
Whether AI chatbots, a high-speed website design with seamless search functionalities or innovative mobile app development, the airline continues to act as an industry leader across the U.S. and beyond.
3. Walgreens
The growth of eCommerce has affected every retail brand, including health retailers like Walgreens Boots Alliance.
In response, Walgreens has undertaken a “digital evolution.”
The retail pharmacy group now offers specialized, customized and targeted experiences to its customers through a stripped- back website design.
From loyalty programs, booking vaccination appointments and chat functions to real-time health alerts, Walgreens shows the possibilities of embracing digital progression for high street retailers.
Explore Our Web Design Success Stories
What about our web design projects at Digital Silk? Here are three of our recent releases:
1. Verus: Counter Drone Design
By collaborating with our award-winning designers, counter- drone technology provider Verus transformed their digital experience.
Our modern, futuristic and innovative website redesign supports Verus’ unique brand identity while custom features, such as immersive animations, help to drive on-site engagement.
2. Exactera: Tax Technology Design
We partnered with tax compliance software provider Exactera to boost B2B conversions with a tailor-made website design.
In addition to creating a custom tax website from scratch, we provided a full suite of digital solutions, from web development, branding and brand naming to logo design.
3. LIG Solutions: Healthcare Insurance Design
For LIG Solutions, a B2B and B2C health insurance provider, we delivered a creative website redesign to drive credibility and authority within the medical insurance industry.
Some specific solutions included:
- User-centered design (UCD)
- Hero section video
- Micro-animations
Set Up A Consultation With Digital Silk
Our services at Digital Silk go beyond just web design.
With a dedicated team of designers, developers, branding and marketing specialists, content writers and digital strategists, we provide end-to-end solutions to grow your brand online.
What sets our professional agency apart from the rest, aside from our custom, scalable design?
- Project ownership: We take control of the process from start to finish, treating your web design project as if it were our own.
- Transparency: We involve you in every key decision, allowing for feedback and ensuring the end result matches your expectations,
- Measurable results: We establish and track core key performance indicators (KPIs) so you can see the impact of your new design first hand.
Set up a consultation to meet your dedicated digital strategist and start your Chicago web design process but contacting us online or calling us at (800) 206-9413.
Alternatively, fill in our request a quote form to receive a custom estimation for your project!
