Unison background image
Unison Infrastructure Branding

Increasing Engagement By 147% Through Branding

  • Unison Infrastructure struggled with identity and communication issues in the US and Europe.
  • We created a detailed brand strategy, employer branding deck, and unified brand architecture with a distinct logo
  • The result: We increased the engagement rate by 11.76% in 6 months
Request A Quote Launch the website
Unison hero

The Challenge

Unison faced several challenges with its branding:

Infographic showcasing data and charts

Identity Ambiguity

Unison Infrastructure grappled with a lack of cohesive brand identity, impacting its recognition and differentiation in the competitive market.

Communication Gaps

The absence of a clear Employer Branding strategy led to difficulties in attracting and retaining top talent across US and European locations.

Brand Fragmentation

With multiple subsidiaries in Europe, each lacking a unified brand architecture, the overall brand message was diluted.

THE SOLUTION

We delivered measurable results through
digital branding and brand strategy solutions.

Some of our deliverables included:

  • Comprehensive Brand Strategy

    Crafted a strategic roadmap for Unison, aligning its brand identity with organizational goals and market positioning.

  • Employer Branding Deck

    Developed a compelling Employer Branding deck, showcasing Unison as an employer of choice and emphasizing its unique culture and values.

  • Unified Brand Architecture

    Established a cohesive Brand Architecture, ensuring consistency across the main website and all European subsidiaries.

  • New & Updated Logo

    Created a unique and memorable logo, reflecting Unison’s values and visually connecting the main brand with its subsidiaries.

Tell Us About Your Project

The Results

In 6 months,
we delivered:

An engagement rate
boost by

11.76 %

increasing Unison’s brand visibility.

We increased
engagement time by

146.91 %

increasing Unison’s retention rates.

We increased
session duration by

26.29 %

enhancing Unison’s user experience.

Request a Quote For Your Project
before and after arrow image
Unison before and after comparison
Click to view more Hide

Explore More Case Studies

Explore Our Case Studies & See How Digital Silk Grows Brands Online.
Featured

1,341% Revenue Growth Through Diversified Traffic

We implemented a tailored affiliate strategy, focusing on optimal positioning and creating new relationships with publishers.

READ THE CASE STUDY

Securing 23% More Users With Website & Branding Solutions

We created a new logo and designed a fresh website with UX and technical SEO optimization.

read the case study

Generating Leads With A Comparison Website

We built Find The Plan, boosting visibility through SEO practices and driving conversions with targeted, research-backed messaging that resonates with LIG Solutions’ key target audiences.

read the case study

Attracting 730K New Visitors Through A 360° Marketing Strategy

Our team created a new, user-friendly website and devised a comprehensive digital marketing strategy to support the product launch.

read the case study

Increasing Traffic By 230% Through Optimization

We delivered a comprehensive website redesign for tec5USA with improved user flow, onsite optimization and performance tracking.

read the case study

Increasing Engagement Through Modernization

We created a modern, responsive web design with a simplified the UX to deliver almost one million Google impressions for ABC Senior Care Services.

read the case study

Generating 961% ROI Through Strategic Marketing

We set up unique marketing campaigns for each of G Pen’s products, improved the website, developed segmented email campaigns and engaged audiences across multiple platforms.

read the case study

Attracting 120K Website Visitors With Email Marketing

We built an email marketing strategy that helped increase sales by 40% by attracting 120,000 website visitors through email.

read the case study
VIEW ALL CASE STUDIES