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Trade Show Exhibit Design Company

Our trade show exhibit design company experts help you develop immersive brand experiences that stand out from the crowd.

  • Create Memorable, Engaging Exhibits
  • Design On-Brand Collateral
  • Develop a Cohesive Brand Presence
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Trade Show Exhibit Design Services

Our full-service agency is committed to adding value across every touchpoint of your brand experience. Explore our trade show services.

Graphic Design

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Craft a powerful visual experience that effectively communicates and supports brand messaging.

Illustration Design

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Create displays and other branded collateral that stand out from the competition.

Packaging Design

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Stand out on the shelves with packaging design that packs a real punch.

Logo Design

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Develop a logo that not only speaks to your target audience but also transitions seamlessly on- and off-line.

Brand Strategy

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Start with brand, audience and competitor research to build a messaging and identity strategy that positions you for success in your niche.

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Our Clients

Industry Leading Trade Show Exhibit Design Agency

We create custom exhibit designs for organizations of all sizes and specialties.

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Portfolio

Our Branding & Design Company Portfolio

From strategy to design and beyond, we’ve partnered with companies of all sizes to develop superior brand experiences.
B2B

Biotech Brand & Digital Presence Development

Our custom web redesign of biotech brand SNP Therapeutics led to greater brand authority and an enhanced digital presence.

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Redesigned Brand Architecture

Our expert strategists implemented a fresh brand structure at TRC Healthcare, leading to harmonized brand messaging across the company.

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Establishing Brand Authority

We partnered with FieldEdge to deliver rebranding services that established brand authority and credibility.

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Powering Brand Growth

We partnered with industrial energy company POWR2 to drive brand growth through brand strategy and design.

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B2C

Pre-Natal Nutrition Product Launch

We supported the launch of Genate, a pre-natal nutrition product, through brand strategy and visual identity solutions.

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Real Estate Digital Experience

From strategy to launch and beyond, we supported luxury real estate group NewDevRev in transforming their digital experience.

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Electric Vehicle eCommerce Marketplace

We partnered with online electric vehicle marketplace EV Universe, providing brand strategy and web design services.

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Realtor Positioning & Brand Strategy

We delivered brand strategy, brand positioning and digital marketing solutions to grow awareness and loyalty at Denver real estate firm Cribbed.

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eCommerce

Pawesome Branding Strategy

Our end-to-end services, including custom web design and digital marketing, helped Dognomics extend its product portfolio.

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Food & Beverage Product Launch

We supported NEWater’s parent company launch its latest product with a set of brand strategy and product branding solutions.

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Branded F&B Digital Experience

Our web designers created a digital experience that encapsulates Buddha Brands’ exciting style and visual identity.

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Redesigned Luggage e-Shop

We revitalized Rollink’s web design and brand strategy, in turn supporting the growth of their luggage concept in the United States.

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Our Value

Our Trade Show Exhibit Design Company UVPs

Experience the Digital Silk difference. These are the core principles on which we base our success.

Project Ownership

Project Ownership

We treat every project as our own, proactively identifying every opportunity for growth.

Transparency

Transparency

Maintain complete visibility over your project with regular communication, meetings and reporting.

Measurable Results

Measurable Results

We define specific KPIs to fit your unique business goals and engineer your product for performance.

Meet Our Trusted Trade Show Exhibit Design Experts

Request an audit, a quote, and our personalized recommendations for next steps.

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Our Scope

Delivering Trade Show Exhibit Design Services Across Industries

In addition to making your booth unforgettable, our team specializes in designing trade show exhibits that meet the unique needs of your industry.

Branding experts elaborating a B2B strategy

Build trust, attract clients, and stand out from the competition with a strong B2B brand.

Explore B2B Branding Services
Branding expert elaborating a corporate branding strategy

Unify your team, communicate your values, and make a lasting impression with corporate branding.

A construction worker in front of a construction site

Build your reputation, showcase your expertise, and stand tall with expert construction branding.

Explore Construction Branding Services
The frontispiece of an apartment building

Attract buyers and sellers, establish credibility, and close deals with powerful real estate branding.

Expert Insights

Our Trade Show Design Best Practices

Years of experience and industry trends have informed our experts’ approach to trade show design. 

Start With Strategy

Start With Strategy

Use data and research to define your target audience and how best to communicate with your ideal customer personas.

Communicate Your UVPs

Communicate Your UVPs

Create a booth that stands out from the rest with clear, concise content that leads with your brand’s benefits.

Stay On Brand

Stay On Brand

Follow your established brand guidelines to create a cohesive look and feel from your website to printed material and packaging.

Step-By-Step

Our Trade Show Agency Follows A Reliable Process

We start with strategy and follow industry best practices to create world-class trade show exhibit designs.

Onboarding & Research
Style Exploration
Design & Refine
Get Ready To Show

Onboarding & Research

Your brand’s existing visual guidelines and our in-depth research will inform your trade show design strategy.

We’ll start by taking stock of your brand identity, products and services, target audience, and positioning in the competitive landscape.

Onboarding call at a trade show exhibit design company

Style Exploration

We’ll create a handful of trade show design mock-ups for your consideration that accurately reflect your brand.

Our branding experts can help you map out a set of style guidelines for a cohesive brand presence across platforms going forward, no matter who’s speaking on your behalf.

Initiatl trade show exhibit design company logo concepts

Design & Refine

Once we’ve identified the style that best matches your brand positioning and product, we’ll begin sketching.

All of the printed and multimedia components of your trade show exhibit begin to take shape. Your review and input will help us zero in on the final show-ready versions.

Trade show exhibit design company refining design ideas

Get Ready To Show

With your approval, our team creates your final trade show exhibit design.

We integrate your brand’s unique visual elements and messaging throughout all the exhibit’s elements to put together an immersive, fully-branded attendee experience.

Trade show exhibit design company finalize brand design concepts
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Find Answers

Trade Show Exhibit Design Company FAQs

Trade show graphic design generally refers the set of printed visual assets your brand displays at an exhibit booth that use text and imagery to communicate brand messaging.

This can include, but is not limited to, items such as:

  • Backdrops
  • Brochures
  • Banners and other signage
  • Table-top and pop-up displays
  • Multimedia like videos or digital presentations
  • Other branded collateral (like t-shirts, pens, and hats)

On average, your trade show exhibit has just three seconds to catch an attendee’s attention.

In other words, you’ve got three seconds to convince them your booth’s worth visiting — and your brand is worth their time.

Luckily, humans make most of their judgments based on visual information. Therefore, your design is capable of a whole lot of heavy lifting.

Making a great first impression is easier when you have professional trade show graphics to do the talking for you.

Making a great impression at trade shows is vital to getting the most of your time, effort and resources.

Set your brand up for success; start by defining a few key areas:

  • Brand Identity: Is your brand more serious or casual? Traditional or edgy? Reserved or playful? Consult your branding and communication strategy for guidelines on your brand’s voice and use of its unique elements.
  • Target Audience: Who is your brand meant to appeal to? Are you marketing to individuals or other organizations? Start by defining your customer personas, then determine how best to communicate with them.
  • Brand Recognition: How recognizable is your name at this kind of event? Are you focusing on overall brand awareness and attracting new customers, or are leaning on an established identity to introduce a new product or service?

Just to get this out of the way, there’s no singular answer for this question. What we can say, though, is that you should view trade show graphics as an investment into your brand.

Your trade show exhibit design’s quality and overall effectiveness reflect directly on your brand. Your customers are likely to be savvy and will notice if your graphics and messaging are low-effort, unoriginal or just plain boring.

Settling for less can end up doing more harm than good; while you might save money in the short-term, your brand reputation can take a hit.

When it comes to trade show graphics, don’t cut corners. If you don’t have the time or specialists on-hand to create the right graphic content to fit your vision, we suggest outsourcing.

A team of dedicated graphic design specialists can get you the greatest return on your investment, help boost your brand recognition and authority, and attract new customers.

If you’re still looking for a cost estimate, you can set up a consultation with our experts who can provide a quote and personalized service package.

If you’ve decided to pursue professionally designed graphics, we suggest looking into a full-service design agency to really compound your investment.

Full-service agencies like Digital Silk can provide not only specific design services, but a whole host of accompanying services and expert consultancy to enhance your entire branding and marketing strategy.

Your brand can benefit from services such as:

  • Packaging design
  • Logo design
  • Brand strategy
  • Brand book creation
  • Creative web design
  • Digital marketing
  • SEO optimization

At Digital Silk, we have branding and design experts based throughout the U.S. and internationally.

You can find our services for your next trade show in the following areas and beyond:

  • Chicago
  • Los Angeles
  • Miami
  • New York

Get in touch with our team today to prepare for your next trade show.

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