Pittsburgh Branding Agency
Partner with a top-rated Pittsburgh branding company to boost your visibility and recognition across channels.
- Drive Brand Recognition
- Foster Brand Loyalty
- Achieve Cross-Channel Consistency
5 Star DesignRush Reviews
Branding Agency Excellence Award
5 Star DesignRush Reviews
Branding Agency Excellence Award
Pittsburgh Branding Services
Known as The Steel City, Pittsburgh’s business ecosystem includes companies in the AI, cybersecurity, robotics, manufacturing and distribution industries, among a wide variety of others. In the last decade, Pittsburgh and Allegheny County became the home of several top companies, such as Google and Amazon.
Our branding experts will help you stand out in this competitive environment, whether you need to strengthen your brand image or are looking to reimagine your brand identity to better reach and engage your target audience.
Brand Strategy
Our team will take a deep dive into researching your industry trends, competitive landscape and desired brand positioning.
We identify your brand statement, values, as well as target personas which we then engage through consistent and targeted messaging across channels.
Logo Design & Style Guide
Whether you need a logo designed from scratch or just refreshed, our expert team can help you come up with a logo that captures your brand’s essence.
We will also develop a style guide to define proper use of your brand elements such as images, fonts and colors to ensure consistency across different channels.
Explore logo design services.
Brand Naming
A brand’s name needs to resonate with and appeal to its target audience, conveying the brand story, values and key market differentiators. Our team has helped multiple brands do just that by guiding them in choosing the perfect name for their business.
Our process starts with a discovery call, where we present different categories and angles that would be suitable for your brand name. After brainstorming and ideation sessions, we come up with multiple variations in different categories. We repeat these steps until you find the perfect name and approve it.
Brand Package Designs
Having a distinct package design is the first step to motivating potential customers to pick it off the shelf.
Our brand designers have created unique package designs, print-ready, for various industries and clients of all sizes, helping every single one turn shoppers into customers.
Explore packaging design services.
Professional Rebranding Services
Whether it’s due to a change in business strategy, merger or acquisition, international expansion, customer feedback indicating a disconnect, or the natural evolution of a brand’s identity, Digital Silk has the expertise to guide you through a rebrand.
Our branding team will elevate your existing brand messaging, redefine your market position or redesign your visual identity to represent your brand more authentically.
Explore rebranding services.
Enhance Your Branding With Digital Silk
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Trusted Pittsburgh Branding Agency
We partner with businesses in Pittsburgh and beyond to build and grow their brands.
Featured Branding Projects
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EV Marketplace Branding
Establishing brand positioning and strengthening brand identity for an innovative electric vehicle marketplace -
End-To-End Dog DNA Test Branding
Developing Dognomics’ brand, from strategy to design, to boost customer trust and loyalty -
Brand Naming & Design
Repositioning a warehouse operations management brand through a full suite of rebranding services -
Biotechnology Branding
Creating strategy and crafting design for branding collaterals to boost visibility -
Automotive Rebranding
Crafting brand collateral to drive brand recognition and alter perceptions across touchpoints -
Extensive Brand Architecture
Combining a system of healthcare brands under one roof to deliver a synergized brand identity
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Positioning A Brand For Digital GrowthWe helped EV Universe create and develop its brand positioning and identity to stand out as a new marketplace and knowledge hub for used electric vehicles.
We launched this brand with targeted messaging, a custom-designed logo, a vibrant color palette and custom brand guidelines to ensure brand consistency and growth online.
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Boosting Confidence With Strategy & DesignWe created a vibrant visual identity for Dognomics — a DNA test kit product for dogs. Our team delivered a range of branding solutions, including strategy, logo design, website design and packaging design.
Our brand designers infused Dognomics’ commitment to superior care for dogs into their branding collaterals. The logomark represents the DNA double helix, along with care and heart for our canine friends, while the typography and color palette symbolize trust backed by science.
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An End-To-End Brand TransformationWe helped KPI Solutions, a warehouse operations management company, reposition its corporate brand.
To achieve this, our team created a differentiating brand name, updating from KPI-S to OPTO.
We also created Opto’s logo and envisioned various uses of its revamped visual identity through a conceptual mood board.
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Branding Across TouchpointsWe supported Jeneil Biotechnology, a pioneer in fermentation technologies and natural flavors, in growing their brand online and establishing a visual presence at industry trade events.
We partnered with Jeneil to establish a custom brand strategy, brand messaging and branded content. Our team also delivered visual guidelines, imagery and elements to tell a powerful visual story across a range of branded touchpoints, including website, brochures, internal and external collaterals, and trade show booths and exhibits.
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Rebranding To Realign Brand ValuesWe rebranded automotive company Frontier Auto Parts, crafting a strong, distinctive identity that drives associations of efficiency and reliability.
Our team crafted branded assets to boost recognition across touchpoints. Wall graphics, employee uniforms, van design and even stationery were designed to align with the new branding efforts.
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Connecting A Portfolio Of BrandsWe helped TRC Healthcare, a leader in continuing education in the healthcare space, create and organize a cohesive visual language used across their large and expanding portfolio of brands.
Our brand strategy, brand architecture and brand visual design services combined to help set the brand up to scale.
Our Pittsburgh Branding Process
Our team follows a tried-and-tested process to
help your brand stand out for all the right reasons.
Brand Discovery
We schedule a discovery call to learn ins and outs of your business, including your industry, target audience and main competitors.
During this stage, we:
- Meticulously research your business and industry
- Identify your key market differentiator
- Define the scope of your project
Brand Strategy
We develop a custom brand strategy for your business, align it with your business goals and set up milestones to track your brand’s growth.
During this stage, we:
- Determine your business objectives
- Create a roadmap for your brand’s growth
- Identify your market opportunity
Brand Logo
& Visual Identity
Following on the strategic foundations, we design brand elements such as logo, shapes and other elements representing your visual identity.
During this stage, we:
- Create a custom logo for your brand
- Provide supporting visual elements
- Transparently share our ideas for comments
Brand Book
& Style Guide
We help you achieve consistent visual identity across different marketing channels by creating a comprehensive brand book that will guide you in selecting the appropriate colors, typography and imagery.
During this stage, we:
- Create a detailed guide for your brand
- Define how to use your brand elements across channels
- Ensure consistency in messaging your target audience
OUR INDUSTRIES
Top Pittsburgh Branding Agency
See how we grow brands in Pittsburgh and beyond.
Regardless of the size of your company and the scope of your project, Digital Silk has the expertise to deliver branding services that drive measurable results.
Healthcare Branding
Leave a lasting impact on your patients and grow your healthcare organization’s visibility in Pittsburgh.
VIEW HEALTHCARE BRANDING
Construction Branding
Build a strong foundation for your construction brand and receive custom branding strategy that showcases your quality and innovation in the construction space.
VIEW CONSTRUCTION BRANDING
eCommerce Branding
Foster trust in the competitive world of online retail and drive customer engagement through our eCommerce branding.
Corporate Branding
From impactful logo designs to cohesive brand messaging, we ensure your law firm stands out as a trusted and professional legal partner.
Hotel Branding
Attract new guests and encourage repeat stays through our branding service that captures the essence of your hospitality brand.
VIEW HOTEL BRANDING
Leave a lasting impact on your patients and grow your healthcare organization’s visibility in Pittsburgh.
Build a strong foundation for your construction brand and receive custom branding strategy that showcases your quality and innovation in the construction space.
Foster trust in the competitive world of online retail and drive customer engagement through our eCommerce branding.
From impactful logo designs to cohesive brand messaging, we ensure your law firm stands out as a trusted and professional legal partner.
Attract new guests and encourage repeat stays through our branding service that captures the essence of your hospitality brand.
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Recognized Digital Agency Experts
- Brand Strategy
- Communication Strategy
- Logo & Graphic Design
- UI & UX Design
- Package Design
- Custom Web Design
- eCommerce Development
- Mobile App Development
- Software & AI Development
- ERP Portal Integration
- Marketing Strategy
- Social Media Marketing
- Search Engine Optimization
- Paid Media Marketing
- Email Marketing
- Creative Copywriting
- Content Marketing
- Influencer Marketing
- Affiliate Marketing
- B2B Direct Marketing
Digitizing Your Business Growth
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Keep Exploring
- Brand Design
- Brand Consulting
- Brand Identity
- Brand Management