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Chicago Branding Services
Home to 35 Fortune 500 companies, 7,300 restaurants and numerous businesses in the sphere of finance, insurance, transportation and trade, Chicago is a challenging environment when it comes to promoting your product or service and making a name for your brand.
In such a challenging business environment, you need a trusted partner with plenty of branding experience. At Digital Silk we are experts in all things digital: from crafting a unique visual and brand identity to helping you reach your target audience.
Brand Strategy
We devise custom branding strategies to capture your audience’s attention and help you become a household name in your industry.
Our highly experienced teams of strategists, writers, designers, marketers and developers will come up with a branding strategy. We focus on crafting compelling narratives and visual elements that align with your core values and business goals, fostering a strong, memorable brand presence that drives growth and customer loyalty.
Logo Design & Style Guide
Having a unique logo design will help you stand out from the brand-saturated world and reach your ideal customer. Our team will meticulously research your business to craft a logo that captures your essence and your audience’s attention.
Then we will provide a style guide to act as go-to resource for the proper use of your logo and supporting visual elements, ensuring consistency across different marketing touchpoints.
Explore logo design services.
Brand Naming
After your logo, the name of your business is the first association your target audience will connect to your business. Additionally, a captivating brand name can help gain a competitive advantage and foster brand trust and recognition.
That is why we kick things off with a discovery call to learn about your business and services and then research and brainstorm until we land on a name that captures who you are and engages your customers.
Brand Package Designs
Our brand design team transforms a brand’s essence into compelling packaging – from concept development to the creation of print-ready files, tailored specifically for your product and target market.
Our process is highly interactive and collaborative, ensuring your vision and feedback are integral at every step. This approach guarantees that the final packaging design aligns with your overarching business objectives, setting the stage for increased market presence and customer engagement.
Explore packaging design services.
Professional Rebranding Services
Leveraging extensive branding experience across industries, our experts have the expertise to help you determine whether your brand needs a light touch-up or a complete makeover.
From enhancing your visual identity to crafting unique messaging, our team will help build a brand that sets you apart from competitors while attracting new clients.
Explore rebranding services.
Enhance Your Branding With Digital Silk
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Trusted Chicago Branding Agency
We reinvent brands online across industries.
Explore our branding portfolio.
Featured Branding Projects
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Automotive Rebranding
Crafting brand collateral to drive brand recognition and alter perceptions across touchpoints -
End-To-End Dog DNA Test Branding
Developing Dognomics’ brand, from strategy to design, to boost customer trust and loyalty -
Extensive Brand Architecture
Combining a system of healthcare brands under one roof to deliver a synergized brand identity -
Creating A Fresh Brand Identity
Building a brand with brand naming, logo design and graphic design solutions -
Electric Energy Brand Repositioning
Revitalizing POWR2’s brand presence within the industrial energy industry through brand strategy, design and messaging -
Brand Naming & Design
Repositioning a warehouse operations management brand through a full suite of rebranding services
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Rebranding To Realign Brand Values
We rebranded automotive company Frontier Auto Parts, crafting a strong, distinctive identity that drives associations of efficiency and reliability.
Our team crafted branded assets to boost recognition across touchpoints. Wall graphics, employee uniforms, van design and even stationery were designed to align with the new branding efforts.
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Boosting Confidence With Strategy & Design
We created a vibrant visual identity for Dognomics — a DNA test kit product for dogs. Our team delivered a range of branding solutions, including strategy, logo design, website design and packaging design.
Our brand designers infused Dognomics’ commitment to superior care for dogs into their branding collaterals. The logomark represents the DNA double helix, along with care and heart for our canine friends, while the typography and color palette symbolize trust backed by science.
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Connecting A Portfolio Of Brands
We helped TRC Healthcare, a leader in continuing education in the healthcare space, create and organize a cohesive visual language used across their large and expanding portfolio of brands.
Our brand strategy, brand architecture and brand visual design services combined to help set the brand up to scale.
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Complete Brand Overhaul
We delivered an extensive, dynamic brand overhaul for Capixa, a startup specializing in small business funding.
Our challenge was to craft a compelling new brand identity, complete with a catchy name, custom logo and captivating graphics.
Leveraging the diverse talents of our team, from brand strategists to content marketers, we aimed to develop a straightforward yet supportive lending brand, appealing to a broad customer base.
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Industry-Leading Rebranding
We helped POWR2 reposition their brand and create messaging that supports thought leadership in the portable, hybrid electric power bank industry.
Starting with strategy, our branding solutions extended to logo and color palette, website messaging and creating an energized presence at industry events.
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An End-To-End Brand Transformation
We helped KPI Solutions, a warehouse operations management company, reposition its corporate brand.
To achieve this, our team created a differentiating brand name, updating from KPI-S to OPTO.
We also created Opto’s logo and envisioned various uses of its revamped visual identity through a conceptual mood board.
Digital Silk Chicago, IL
Chicago, IL 60661
Our Chicago Branding Process
See how Digital Silk builds authentic brands that engage their target audiences.
OUR INDUSTRIES
Top Chicago Branding Agency
We build and grow brands in Chicago across industries.
Whether you’re looking to increase the visibility of your hospitality brand or position yourself as a professional legal practitioner, Digital Silk has the expertise to grow and manage brands of all sizes.
Grow your healthcare brand and communicate compassion, expertise and a commitment to wellness.
Communicate your commitment to innovation and the ability to bring architectural visions to life with our construction branding service.
Showcase your products and offer your online shoppers a seamless and memorable experience through our eCommerce branding.
Blend ambiance, customer service and your brand to craft a flavorful brand story that will have your customers asking for seconds.
Attract more guests and encourage repeat stays with our branding service geared to make you stand out from the hospitality crowd.
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Recognized Digital Agency Experts
- Brand Strategy
- Communication Strategy
- Logo & Graphic Design
- UI & UX Design
- Package Design
- Custom Web Design
- eCommerce Development
- Mobile App Development
- Software & AI Development
- ERP Portal Integration
- Marketing Strategy
- Social Media Marketing
- Search Engine Optimization
- Paid Media Marketing
- Email Marketing
- Creative Copywriting
- Content Marketing
- Influencer Marketing
- Affiliate Marketing
- B2B Direct Marketing
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Digitizing Your Business Growth
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Keep Exploring
- Brand Identity
- Graphic Design
- Packaging Design
- Rebranding